Digital Marketing

In today’s digital world, businesses thrive on effective online marketing strategies. Our Digital Marketing Course is designed to equip you with in-demand skills like SEO, social media marketing, content creation, PPC advertising, and analytics. Whether you’re a beginner, entrepreneur, or marketing professional, this course will help you boost brand visibility, generate leads, and drive sales.

Join us and take your marketing skills to the next level! 

Master the Art of Digital Marketing & Grow Your Career!

Course Details

Digital Marketing Course

Welcome to Burraq Engineering Solutions — your gateway to mastering the dynamic world of digital marketing. Step into the future of business and communication with our all-in-one Digital Marketing Course, designed to equip you with the essential tools, techniques, and insights needed to thrive in today’s competitive digital landscape.

Master the Fundamentals of Digital Marketing

Our course goes beyond surface-level concepts to provide a solid foundation in the core areas of digital marketing. From SEO and social media strategies to content creation and analytics, you’ll gain practical, real-world knowledge that prepares you for career success — whether you’re just starting out or looking to upskill.

Why Choose This Course?

In-Demand Skills

Digital marketing is an essential part of every modern business strategy. By learning these skills, you’ll increase your value as a professional and unlock a wide range of job opportunities.

Stay Ahead of the Curve

Our curriculum is constantly updated to reflect current trends and tools in the digital world. Stay sharp and competitive in a fast-evolving industry.

Flexible Learning

Access the course content anytime, anywhere. Whether you’re balancing work or studies, our self-paced modules allow you to learn on your schedule.

Hands-on Training

We emphasize real-world application. Work on live projects and case studies to apply what you’ve learned in real business scenarios.

Industry-Recognized Certification

Earn a certificate from Burraq Engineering Solutions upon course completion. Add it to your portfolio or resume to validate your expertise and boost career credibility.

What You’ll Learn

  • Search Engine Optimization (SEO): Learn how to increase website visibility and generate organic traffic through effective SEO techniques.
  • Social Media Marketing (SMM): Plan, execute, and analyze campaigns across Facebook, Instagram, LinkedIn, and more.
  • Email Marketing: Craft compelling campaigns and use data-driven insights to engage your audience effectively.
  • Content Marketing: Create high-impact content that informs, entertains, and converts your target audience.
  • Analytics & Insights: Use tools like Google Analytics to track campaign performance and optimize strategies with real data.

Roles of a Digital Marketing Specialist

Digital marketing professionals wear many hats. Here are some of the critical roles you’ll be prepared to take on:

  • Social Media Management: Create, curate, and manage content to build brand awareness and engagement.
  • SEO Specialist: Optimize websites for higher rankings and better user experiences.
  • Content Creator: Develop blogs, videos, infographics, and more to educate and attract your audience.
  • Email Marketer: Design email funnels that convert leads and retain customers.
  • PPC Advertiser: Run effective paid ad campaigns on Google Ads, Meta, and other platforms.
  • Data Analyst: Measure results, create reports, and draw insights to guide strategy.
  • Web Analytics Expert: Use metrics and heatmaps to improve website performance and UX.
  • Digital Strategist: Plan and execute marketing strategies aligned with business goals.
  • Influencer Manager: Work with key influencers to amplify brand reach and authority.
  • CRM Specialist: Manage customer relationships and enhance targeting through CRM platforms.

FAQs

Q: How long is the Digital Marketing Course?

A: On average, students complete the course in 3 to 6 months, depending on their pace.

Q: Do I need prior experience?

A: No experience is required. The course is beginner-friendly, yet comprehensive enough for professionals looking to upgrade their skills.

Q: What makes this course unique?

A: Our hands-on approach, expert-led sessions, real-world projects, and lifetime access set us apart. We focus on real, applicable knowledge — not just theory.

Q: Can I access course materials after completion?

A: Yes! You’ll have lifetime access to all course materials and future updates.

Start Your Journey Today

Ready to become a digital marketing expert? Enroll now at Burraq Engineering Solutions and take your first step towards building a successful career in the digital world. Unleash your potential — the future starts here.

Course Outline
  • What is on-page optimization
  • Elements of on-page optimization
  • How to optimize Meta data?
  • The importance of site maps
  • Examining the perfectly optimized web page
  • What is a keyword
  • The different types of keywords
  • Examining the intent behind a keyword
  • Understanding the progression of a search query
  • Steps to keyword research
  • How to find the best keywords to target
  • How to discover your competitors keywords
  • Competitive keyword analysis
  • Keyword research tools Keyword research
  • lab Competitive Analysis
  • How to identify your competitors?
  • How to use your competitive analysis for keyword targeting?
  • SEO Content What is SEO content
  • Different types of SEO content
  • What is on-page optimization
  • Elements of on-page optimization
  • How to optimize Meta data?
  • The importance of site maps
  • Examining the perfectly optimized web page
  • What is on-page optimization
  • Elements of on-page optimization
  • How to optimize Meta data?
  • The importance of site maps
  • Examining the perfectly optimized web page
  • Face book Basics
  • How to set up your Profile.
  • How to Start and Create a Page.
  • Introduction to the 4-Phase Profit System.
  • Understanding page setting.
  • How to Increase your Face book Page Reach.
  • How to Create an Active & Engaged Facebook Community & Content that drive sales to your Business.
  • Best Way to increase your Facebook Traffic and Generate Sales.
  • How to Create Winning Ads & Get Great Results from Facebook Advertisement.
  • Twitter Basics
  • Introduction to Twitter.
  • Establish your Twitter Presence.
  • How to use Twitter for Business & Marketing ?
  • How to get more retweets on Twitter ?
  • Twitter Analytics & Advertising.
  • Discover how measure your Twitter Strategy using monitoring Tools.
  • Linkedln Basics
  • Introduction to Linked.
  • How to Find & Add connection
  • Linkedln for Business.
  • Linkedln Marketing Tips.
  • Transform your Linkedln profile into a Marketing Tool.
  • Instagram Basics
  • Introduction to Instagram.
  • What is Instagram & why you should use it.
  • How to improve your Instagram Marketing.
  • Best Instagram Hashtags for Business.
  • Super & Simple ideas for What to post on Instagram.
  • Discover how measure your Instagram strategy using monitoring tools.
  • Pinterest Basics
  • Introduction to Pinterest.
  • What is Pinterest & Why you should use it.
  • How other businesses are using pinterest.
  • Pinterest Marketing.
  • How to use Pinterest to create loyalty and trust clients.
  • Pinterest Contest.
  • Insights Pinterest Statistics.
  • Types of Ads
  • Ads making Fundamentals
  • Rank & Ad Formats, bidding
  • Understanding of Account
  • Cost-Per-Click (CPC)
  • Cost-Per-Impression (CPM)
  • Bid Strategies – Bidding
  • Keyword Targeting & Strategy
  • display advertising
  • What is Display Ads (PPC, CPM)
  • Marketing Objectives to Display Ads Marketing Objectives
  • Targeting Methods of Ads
  • video paid ads
  • Video Paid Advertising
  • The platform of Video Ads YouTube, In-stream,
  • Video Discovery Ads, Bumper Ads
  • Creation of Call-to-Actions
  • shopping advertising (paid)
  • Requirements of Advertising
  • Create Shopping Campaign on Google AdWords

RS.35,000/-

2 Months

Include